Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries
When budgets are getting cut and CI departments have to justify their existence, there is a need to do more than just projects. Any ideas on what else one can do to sustain the CI practice and show value to the organization. Some of them I have listed down here: 1. CI projects (market CI to various departments and get more projects) 2. Help Sales / Marketing - proactively providing intelligence (…
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