Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

Varsha Chitale's Blog Posts Tagged 'media' (2)

Ethics of using social media for CI

I am baffled by the title of a recent press release from Assocham – “Corporate espionage via social media rampant in India Inc.: Survey”. It is misleading.

Social media for CI?

The social media revolution has changed the way we interact with each other. Platforms such as Facebook, Orkut, Linkedin, blogs, forums, online communities, message boards, etc. have become mediums for everyone across the globe to exchange thoughts, ideas and opinions. The power of such a large number of people communicating and collaborating with virtually no barriers is unimaginable.

Among other things, customers are extremely vocal about their likes, dislikes, needs, wants and… Continue

Added by Varsha Chitale on July 31, 2010 at 2:02am — 1 Comment