Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

Business is new to me, but epistemology and data-gathering are not. This site is fun for me because I get to see people who are brilliant in business try their luck at "ways of knowing" as Arik Johnson says, which in many cases may amount to little more than having the right connections to reduce unknowns within a given context (still a tall order most of the time, but nevertheless fairly simple). No one commented on my Panopticon post. Which is interesting. If you are reading this now, please take note: your customers will like easy answers best.

Most often, I find that businessfolk will tend to lose sight of the object in question for the sake of an overdeveloped historical method which they then back up with technology and social/professional networking--like the Greeks did at Illion, and against the Persians, and so on... This is fine, and many who follow this road are successful capitalists and CI specialists who earn my unqualified admiration. However, the problems that I see in such a system (as presented) are that folks are either: A) supporting a manufacturing and/or financial services base with information which the companies they work for should be able to get on their own, &/or B) developing synthetic innovations based upon a dialectical model. Example "A" will end in corporate self-sufficiency (a no-brainer); "B" may or may not result in predictable farce, it's a toss-up. Why? Because these are not methods of Intelligence, but rather methods of production in themselves.

So how does one deliver innovative value to an economy which is built fom the ground up upon over-priced, low-quality luxuries, bad copies (not to mention outright fakes), gimmick-mongering, and disposable necessities which instead ought to be serviceable? I should think the answer were wide open, to tell you the truth.

If all one wants is to sell a million toothbrushes, then all one need do is produce a million safe toothbrushes in a popular design pattern and wait. As far as competing for immediate market share of all toothbrushes sold... I think I'm feeling a bit too Stoical to comment on it.

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