I help companies by developing their marketing capabilities.
I do this by combining internal Business Intelligence with external Market intelligence in order to better align company strategy with market expectation. Creating relevant content for different targets and communicating via their preferred channel is today an absolute must.
I also implement or improve marketing and market intelligence tools, and coach sales & marketing teams in their use !
My Interest in Competitive Intelligence is:
How valuable it can be and still not yet recognized by many enterprises
Comment Wall
You need to be a member of Competitive Intelligence to add comments!
Join Competitive Intelligence