Babette Bensoussan

Chatswood, NSW

Australia

Profile Information:

About Me:
Babette Bensoussan is the Managing Director of The MindShifts Group, a company specialising in competitive intelligence, strategic planning and strategic marketing projects in the Australasian region. Since 1990, she has undertaken over 300 projects and consulted to Australian and Global Fortune 500 companies as well as SME in strategic business and marketing planning, competitive intelligence, and strategic analysis.

Babette is the 2006 SCIP Meritorious Award Winner – internationally, the highest award and recognition in the field of Competitive Intelligence. She has taught Competitive Intelligence in undergraduate business and MBA programs both in Australia and overseas and was the recipient of the 2006 MGSM Alumni Award.

She is the co-author of “Strategic and Competitive Analysis" which has been translated into five languages and remains in the top 1% of best selling books at Amazon.com. Three years after publication it is still ranked the number one best selling CI book globally. In March 2007, her second co-authored book "Business and Competitive Analysis" was released by the Financial Times Press and in June 2008, "Analysis without Paralysis" was released in the USA.
Website:
http://www.mindshifts.com.au
My Interest in Competitive Intelligence is:
Analytical tools to deliver insights.
LinkedIn Profile
http://www.linkedin.com/profile/edit?trk=hb_tab_pro_top

Comment Wall:

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  • Tony Gaunt

    Thanks Babette, I'll check out the AU group and look forward to meeting you on Thursday - I understand you are taking our class in Murali's absence.

    Jul 27, 2011

  • Glenn Raymond Kolomeitz

    Thanks Babette. I was in the process of contacting you but you beat me at the post. I will certainly join CI Australia. Regards. Glenn

    Dec 21, 2011

  • Anne Matheson

    Have joined the groups :).  Actually it was Lesley who moved me to join up.  Anne

    Jan 28, 2013