Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

Lori Pellnitz
  • Female
  • Gaithersburg, MD
  • United States
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About Me:
Market research and analysis professional with broad experience in diverse markets including information technology, healthcare, energy, litigation support, records management, defense, business process re-engineering, and customer relationship management, with a specialization in the Federal marketplace. Provides exceptional competitive market assessments, focused competitor analyses, and competitive strategy development support.
My Interest in Competitive Intelligence is:
Working with Business Development, Marketing and Capture Teams by providing continual competitive intelligence support and analysis and by leading Black Hat strategic reviews to develop competitive marketing and pricing strategies, win themes, and high-level value propositions for specific Federal Civil and Defense market opportunities.

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