Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

From Analysis to Strategy (Module 3) - Research and Analysis for Professionals (CI 101)

Event Details

From Analysis to Strategy (Module 3) - Research and Analysis for Professionals (CI 101)

Time: November 10, 2010 at 9pm to November 11, 2010 at 5pm
Location: i-intelligence Training Center
Street: Zürcherstrasse 46
City/Town: 8400 Winterthur
Website or Map: http://www.i-intelligence.eu/…
Phone: +41 44 585 39 19
Event Type: training, workshop, ci
Organized By: Corine Löffel
Latest Activity: Sep 21, 2010

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Event Description

Research and Analysis for Professionals is a modular, six-day program intended to give public and private sector professionals the skills they need to increase their productivity and effectiveness. You will be shown how to identify your information needs; find and monitor valuable sources of information; search the Internet effectively; analyse customers and competitors; and apply your research and analytical efforts in support of better strategy and decision making.

Course Dates / Times

Module 3: Analysis to Strategy, 10 - 11 November 2010, 9.00 - 17.00h

What you will learn

Module 3: From Analysis to Strategy

Module 3 will demonstrate how to apply your research and analytical skills in support of better strategy and communication, and to improve your competitive intelligence (CI) capabilities:

Enhancing Strategy and Decision Making

* Methods in strategic analysis
* Developing an early warning capability to identify threats and opportunities
* Futures and foresight: using research methods to analyse long-term trends
* Decision making in complex environments

Implementing CI in Your Organisation

* Introduction to competitive intelligence
* Intelligence products and their uses
* Defining your intelligence customers
* Establishing metrics for success
* Tools to support the CI process
* Learning from feedback
* The principles of counterintelligence

Detailed Course Programme and Registration Form
Download pdf: http://bit.ly/aTB308

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