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Becoming Part of the CEO's Agenda, Anders Marvik, Statoil

Event Details

Becoming Part of the CEO's Agenda, Anders Marvik, Statoil

Time: July 5, 2011 from 5:15pm to 8pm
Location: everything everywhere
Street: The Point, 37 North Wharf Road
City/Town: London
Website or Map: http://www.ukcif.co.uk
Phone: 07973 642 143
Event Type: uk, competitive, intelligence, forum, networking, event
Organized By: Andrew Beurschgens
Latest Activity: Aug 1, 2011

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Event Description

Anders Marvik started to develop a divisional Market Intelligence programme at Statoil from scratch some four years ago.  Since then he has been able to lift MI to become a top management priority and expand the MI programme to the corporate level with more than 2,400 people served across the organisation.  In this session recently delivered at Global Intelligence Alliance’s European Summit in Amsterdam, Anders will share in a very concrete way the key steps and related success factors behind the success story.  Notable learning points will include:

 

  • Key success factors on how to get management attention and buy-in
  • The roadmap to make MI part of the whole company
  • How to further develop the MI culture and continue to further engage people to contribute

 

As ever, there will be the opportunity for light refreshment and to engage with peers and practitioners warmly.

 

Presenters

Anders Marvik is VP for the Competitor Analysis team, Corporate Strategy, at Statoil.  Statoil is an international energy company with operations in 34 countries, headquartered in Norway, with more than 20,000 employees worldwide, and is listed on the New York and Oslo stock exchanges.  As VP of the competitor analysis team, Anders is responsible for the corporate intelligence function which he has built up from the ground during the last four years.  His unit is responsible for delivering intelligence insights and analysis to support M&A projects and top management opinion and decision making.  Anders has previously worked in different business areas of Statoil in Norway, Belgium and Venezuela.  He is currently located in London.  He holds a BA Hons. degree from the University of Strathclyde, Glasgow.

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Comment by Andrew Beurschgens on August 1, 2011 at 2:57pm
Anders 'knocked picthes out of the park' to borrow not event a good analogy from my US colleagues!  His top 10 commandments can be downloaded from http://www.ukcif.co.uk/application-in-business/becoming-part-of-the... Enjoy!
Comment by Andrew Beurschgens on June 12, 2011 at 11:21am
Welcome seeing as many there as possible.  For those who can not consume the post event briefing after the event as well as Anders' presentation....

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