Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

ICI-1 - Competitive Intelligence Basics Workshop

Event Details

ICI-1 - Competitive Intelligence Basics Workshop

Time: March 12, 2012 at 9am to March 13, 2012 at 6pm
Location: Euston House
Street: 24 Eversholt Street
City/Town: London
Website or Map: http://www.institute-for-comp…
Event Type: seminar
Organized By: Rainer Michaeli
Latest Activity: Oct 5, 2011

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Event Description

In times of increasing competition and complex, fast-moving competitive environments, it is important to be one step ahead of the competition. Businesses have to anticipate the activities of their competitors when developing their strategic positioning. Competitor analysis is essential to the successful development of corporate strategy, conducting anticipatory strategy planning and gaining a measurable competitive advantage. Competitive Intelligence, which brings in a systematic analysis process, adds the decisive edge to strategy.

This workshop conveys the fundamentals needed to efficiently conduct research, master information overload, use analytical tools intelligently, implement Competitive Intelligence as a process in your business and make strategic decisions with greater certainty.

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