Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries
Competitive intelligence can be likened to an insurance policy for a company – it helps mitigate risks arising from developments in the external environment by providing timely warnings.
Thanks to heightened global economic uncertainties, the CI insurance premiums have been rising sharply. Increased risks have also changed the way companies strategise.
What this means for competitive intelligence is that companies will now need to......Read more