Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

ICI-26 - Psychology of Intelligence Analysis

Event Details

ICI-26 - Psychology of Intelligence Analysis

Time: June 25, 2012 from 9am to 6pm
Location: Hotel Diplomat
Street: Evropská 15
City/Town: Prague
Website or Map: http://www.institute-for-comp…
Event Type: workshop
Organized By: Rainer Michaeli
Latest Activity: Mar 8, 2012

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Event Description

Information for Competitive Intelligence analysis comes from multiple sources that have different references and come in many forms of media, closeness, and familiarity to the analyst. Credibility, time sequence, and relevance of the information is difficult to determine directly and changes constantly during the course of the research. Furthermore, conflicting information as well as misinformation is part of the everyday work of a Competitive Intelligence analyst. To be able to generate high quality results, despite these potential cognitive perception mistakes and biases, the Competitive Intelligence analyst has to be able to reliably use preventive tools and techniques for avoiding mistakes.

If the Competitive Intelligence analyst doesn’t arrange for precautionary measures, an opportunistic information analysis will result.

In this workshop, pragmatic strategies to prevent typical Intelligence analysis mistakes will be described and tested with numerous examples by the attendees in the exercises.

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