Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

ICI-35 - Patents as a competitive instrument

Event Details

Time: October 18, 2011 from 9am to 6pm
Location: Royal Garden Champs-Elysées
Street: Rue de Faubourg Saint Honoré, 218-220
City/Town: Paris
Website or Map: http://www.institute-for-comp…
Event Type: workshop
Organized By: Rainer Michaeli
Latest Activity: Sep 22, 2011

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Event Description

Intellectual property (IP) rights are powerful economic assets. This workshop will give an overview over the various types of intellectual property rights including patents, trade marks, designs, copyright, and outline strategies for obtaining the best possible protection for innovative ideas, for the enforcement of intellectual property rights and for the economic exploitation of such rights.

Using a case study, delegates will analyse a situation of various competitors in an industry and develop a patent strategy. By practising with real world patent documents you quickly gain experience in assessing and analysing patents.