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BILLION-DOLLAR SURPRISES: HOW AND WHY BUSINESS WAR GAMES PAY OFF

Event Details

BILLION-DOLLAR SURPRISES: HOW AND WHY BUSINESS WAR GAMES PAY OFF

Time: April 3, 2014 from 12pm to 1pm
Location: Virtual Noon -1 pm ET
Website or Map: https://www3.gotomeeting.com/…
Event Type: webinar
Organized By: SLA CI Division
Latest Activity: Feb 14, 2014

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Event Description

Business war games sound cool. That's because they are. Business war games are not about war; they're about learning. They put your knowledge of your business to better use and they lead to much better strategy decisions. In this thought-provoking webinar you will encounter case studies from real-life companies that used business war games to make tough, important decisions. You will learn:

 

ü  What business war games do and why they work.

ü  Why humans like, and need, business war games.

ü  When to use business war games and what to expect from them.

 

Mark Chussil is the Founder and CEO of Advanced Competitive Strategies, Inc., and a four-decade veteran in competitive strategy. A pioneer in business war-gaming, he's helped Fortune 500 companies around the world to make or save billions of dollars. An expert in strategy simulation, he's won a patent and another is pending. A highly rated speaker, he teaches workshops on strategic thinking in companies and at universities. He's written three books, chapters for five others, and scores of articles.

 

Mark has applied war-gaming and strategy simulation in airlines, chemicals, computer chips, energy, health and beauty aids, large vehicles, medical devices, OTC drugs, paper, parasiticides, pesticides, pharmaceuticals, telecommunications, vaccines, and more. Mark earned his MBA at Harvard and his BA at Yale.

This session will NOT be recorded / no slides shared -- if you want to hear this stellar speaker -- you will need to attend LIVE...

if you register -- you will receive a request to complete a SHORT pre-session survey.  It will help us gauge our audience's background & perspectives to optimize the presentation...

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