Critical Success Factors of Primary Collection at a Multi National Company

Responding to overwhelming feedback (up to 88%) from CI professionals, Reckitt Benckiser’s Safi Ghauri will be taking the audience through the findings of his own research exploring the factors that influence the flow of competitive information within multinational companies. The audience will benefit from Safi’s review of existing literature and primary interviews with a number of practitioners.

Safi’s presentation addresses one of the themes present in the Process and Technology Track, with attendees being able to leverage:

* The factors that effect the flow of competitive information

* The steps needed to implement an internal
competition/information network

* The best way to obtain internal buy-in for the CI department

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Add a Comment

Comment by Arik Johnson on October 26, 2009 at 9:26am

I wish I was in London that day Andrew! Looks brilliant! I'll share a little more broadly as well.

Comment by Eric Garland on October 25, 2009 at 10:03am

London will be a little far of a jaunt for the evening. Looking forward to output from this event, whether it's video, podcast, or just a written summary.

Comment by Andrew Beurschgens on October 25, 2009 at 9:25am

Should be a good one and we look forward to welcoming new and old faces. Full details and to register, please go to http://www.ukcif.co.uk/index.php?option=com_civicrm&view=Events&Itemid=5