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The Holy Grail: A True Framework for Measures of Effectiveness (MOE) and ROI

Event Details

The Holy Grail: A True Framework for Measures of Effectiveness (MOE) and ROI

Time: March 10, 2010 from 8:30am to 11:30am
Location: Washington Marriott Wardam Park
Street: 2660 Woodley Road NW
City/Town: Washington, District of Columbia 20008 USA
Website or Map: http://scip.cms-plus.com/file…
Phone: 703 739 0696
Event Type: workshop
Organized By: Society of Competitive Intelligence Professionals
Latest Activity: Jan 21, 2010

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Event Description

This workshop will answer the prevailing and undoubtedly most--asked question: “How do I demonstrate the value of our CI function?” Measuring the ROI for CI is imperative in today’s
hypercompetitive business environment. An ROI calculation will arm you to compare the costs of your CI activity or function with the value of its results to demonstrate that the
result was worth the investment. There has been no specific, proven model or formula that has been established to determine the ROI for those practicing CI. Until now.

Key Take-Aways:
A framework to define and understand the essence and importance of CI ROI
Examples of specific ways to create and cultivate an internal culture for CI ROI
Tools and action steps to develop a practical ROI transformational framework and reinforce it with human systems
A unique high-performance planning model for building an ongoing, cohesive ROI tracking and reporting process
Six steps to achieving acceptance from the C-Suite

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