Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

Alli Marshall
  • Female
  • Calgary, Alberta
  • Canada
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This group is for people working in CI or interested in CI who are located in Western Canada or who would like to get connected with CI in Western Canada.
October 30
This group is for people working in CI or interested in CI who are located in Western Canada or who would like to get connected with CI in Western Canada.
October 27
Thanks for organizing Alli. Looking forward to seeing everyone in November
October 27
Looking forward to meeting other CI members on Nov. 16th.
October 26

Profile Information

About Me:
I'm an independent CI consultant based in Calgary, Alberta. My company is called Strix Insights.

I do a lot of work supporting specialized B2B clients with a focus on energy, high tech manufacturing, software and professional services. I provide full cycle support to my clients from primary and secondary research to analysis.

I studied geoscience in university and first worked as a geophysicist in the oil industry before transitioning to business analysis roles in natural gas price forecasting, new country entry strategy and acquisitions and divestitures. In the course of that work I discovered competitive intelligence and SCIP and have never looked back.
Website:
http://www.strix.ca

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At 9:37pm on January 21, 2009, Douglas Hartley said…
Thanks for the welcome. Great to meet you on line. Hope to meet you in person in the near future. When is a good time to meet at your convenience.
At 6:20pm on January 20, 2009, Douglas Hartley said…
Alli,
Mr.Dwevedi has given me your name. I would like to learn more about SCIP and Canada West CI. I know I can learn much from SCIP and members such as yourself as I see you have experience in new country entry strategy which is also my area of interest. These days I find it especially frustrating that so many Canadian (albertan) companies are stressed because of the downturn in the US market. I realize it's tough everywhere but when you put about 80% of your eggs in one basket and that basket tips over, things get tough. If only more companies would look into global markets armed with accurate and up to date CI.
Doug Hartley 403 891 4630
At 4:30pm on January 16, 2009, Craig S. Fleisher said…
Hi Alli: It is great you have you in the CI Ning community. I hope you'll find it a worthwhile place to be and look forward to meeting up with you again either virtually here or in person sometime in the future! Best wishes, Craig
 
 

Latest Activity

Cindy Shamel, Tim Bramwell and Pierluigi Catilli joined Competitive Intelligence
5 hours ago
The Shariah Competitive Intelligence Best Practice(SCI) though prohibits destructive and unethical Competitive Intelligence activities encompassing all aspects of Corporate Espionage. One major principle espoused under the SCI is the universal pr...
9 hours ago
I've started a mind map for this. Hope this helps. Mind Map
11 hours ago
Reminds me of a funny story. Some years ago I was interviewed for a business magazine's cover story about CI. My picture was to appear on the magazine cover. After the photo shoot, I idly asked the magazine folk what title they would give the sto...
13 hours ago
I have found that there are two general attitudes behind all the reasons why a company would not look at its competitors -- arrogance and ignorance. Arrogance: we're the market leader, and as long as we keep serving our customers well, there's no ...
14 hours ago
Courtsey : Hudson Hawk - www.corporaterisks.info insight@corporaterisks.info Eurofighter Typhoon Sources opine that EADS has invited India to be part of the 4 country consortium provided the Typhoon is chosen by Indian Air Force Lockheed Ma...
14 hours ago
I'm going to play devils advocate here. It's possible that this company has its feet firmly on the ground - and is actually thinking more than many of us do. As CI professionals we focus on competitors - perhaps to too great an extent if we igno...
15 hours ago
This is an excellent book by a friend of mine. He is an excellent presenter www.dan-terry.co.uk I have learned so much from him in terms of engaging with the audience.
yesterday
Just a point of interest, Military Intelligence uses "strategy maps" and network diagrams to determine strengths, formations and who communicates with who (called Network diagrams). These strategy maps really do help you see the big picture and p...
yesterday
yesterday
Pedro Antunes is now a member of Competitive Intelligence
yesterday
Dear Sheila, Arik and Mislav, thank you for your answers. They are very helpful. Sheila, count me in for support if you ever plan on doing a "CI meets strategy map" presentation. I have looked for Mr. Carnevale-Maffe on this network, but he's not ...
yesterday
Now that's pretty interesting - what does Sharia say about competition in general and CI practices specifically - even "ethical" ones which might not have the best interests of the counter-party at heart?
yesterday
I remember his presentation too - great stuff!
yesterday
yesterday
I remember there was one presentation relevant to this topic in my opinion on SCIP 06 in London. It was presented by Mr. Carlo Alberto Carnevale-Maffe, from Bocconi University. I remember this since it was one of the best presentations in my opini...
yesterday
yesterday
"A Need for Global Competitive Intelligence Regulation and Protocol" I refer you to the article "USA Today Article on Corporate Espionage: Time for Damage Control Again?" The issue is not about damage control now but whether certain laws have be...
yesterday
Pascal FRION and Rainer Michaeli are now friends
yesterday
"A Need for Global Competitive Intelligence Regulation and Protocol" I refer you to the article "USA Today Article on Corporate Espionage: Time for Damage Control Again?" The issue is not about damage control now but whether certain laws have be...
yesterday

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