Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

Luis Madureira
  • Male
  • Lisbon
  • Portugal
Share on Facebook MySpace

Luis Madureira's Friends

  • Bernardo Caupers
  • Luis Martín Sierra
  • monica nixon
  • Dionysia Patrinou
  • Miguel Duarte Ferreira
  • Miguel Duarte Ferreira
  • Adrian Alvarez
  • Alessandro Comai
  • Ellen Naylor
  • Craig S. Fleisher
  • Eric Garland
  • Arik Johnson

Gifts Received


Luis Madureira has not received any gifts yet

Give a Gift


Luis Madureira's Page

Latest Activity

Luis Madureira joined Arthur Weiss's group


A group for people based in the UK (& Ireland) with an interest in competitive & marketing intelligence.See More
Dec 19, 2021
Luis Madureira posted a status
"Just launched: Executive Program on CI and Data-Driven Decision Making, a partnership between NOVA IMS and SCIP"
Jan 30, 2021

Profile Information

About Me:
Luis is a Master of Competitive Intelligence (CI) CIP-II accredited Advanced Competitive Intelligence Professional (1 /450 in the world | 1 /3 in Iberia). Created S(ocial) M(arket) INT(elligence), a real-time integrative approach to CI.

MSc in Business Economics specialized in Marketing from NOVA School of Business & Economics, postgraduate in eCommerce, Digital Marketing & IT from CATOLICA Lisbon SBE.

Holds an unique set of skills, balancing empirical rigour with creative thinking derived from 2 decades of proficient, resilient leadership in senior roles in Developed & Emerging Markets (US, UK, ES, PT, EU, AO).

Executive proficiency in General Management, Consultancy, Advisory, Business, Innovation & Commercial (Marketing, Trade Marketing and Sales) developed in some of the world's most admired companies - Ogilvy, Heineken, United Coffee, Red Bull, PepsiCo, Coca-Cola and Diageo - and start-up and private companies - uberbrands, Wayfield, Inspirit Music and Approved.

A proactive hands-on business optimiser across all Verticals (Retail, Wholesale, Impulse & eCommerce strategy) while a Visionary, creative entrepreneur, achiever of quality results within realistic time frames ensuring the highest standards. Generates trust and positive feelings at both personal and professional level.

International Lecturer and Teacher of CI, Strategy, Marketing & Innovation in University Masters.

Strategy definition including Business Plans, Marketing, Sales
CI, Knowledge Sharing, Analytics, Planning

Sales Strategy Development, Account Management, Internationalization, Business Development, Change Management

International Brands, Positioning, Brand Building, Product Communication, Branding, Sensory Marketing, Strategic Marketing, Word of Mouth, Innovation, NPD, Digital, Social Media

Route to Market; Market, Channel and Customer Strategy

Mentoring, Coaching

Teaching, Lecturing, Training
My Interest in Competitive Intelligence is:
SMINT - Social Market Intelligence
LinkedIn Profile

Comment Wall

You need to be a member of Competitive Intelligence to add comments!

Join Competitive Intelligence

  • No comments yet!

Free Intel Collab Webinars

You might be interested in the next few IntelCollab webinars:

RECONVERGE Network Calendar of Events

© 2024   Created by Arik Johnson.   Powered by

Badges  |  Report an Issue  |  Terms of Service