Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries
Added by kalie moore on October 21, 2013 at 1:11am — No Comments
Added by Alex Ziaullah Mirza on October 19, 2013 at 12:48am — No Comments
The concept of competitive intelligence has arguably been around for thousands of years. Sun Tzu’s Art of War, the often-quoted text by Competitive Intelligence bloggers, originated in 500 B.C. Since then, we’ve come along way.
Competitive Intelligence as we know it was kickstarted in the 1970’s and really began to flourish in the 1980’s. Then came the Internet, and everything changed. Information, once hard…Continue
Added by kalie moore on October 14, 2013 at 4:08am — No Comments
Continuous product innovation is critical for growth and success, particularly when industry growth is flat and competition is intensifying. But innovation also has risks attached to it – the risk that after investing in its development, customers will not warm up to the new product/service.
Competitive intelligence can help organisations reduce the costs and risks...Continue
Added by Varsha Chitale on October 7, 2013 at 4:52am — No Comments
The topic du jour? The social CEO.
Hootsuite is on top of it, and Mashable even has a series about CEOs using social media to present their personal brand in innovative ways. The days when the only team member working on social media happened to be…Continue
Added by kalie moore on October 7, 2013 at 3:24am — No Comments