Competitive Intelligence

Tactical, Operational & Strategic Analysis of Markets, Competitors & Industries

August 2013 Blog Posts (5)

Handbook OSINT (official directory of Internet resources and open data of the Russian Federation)

Handbook  OSINT (official directory of Internet resources and open data  of  the Russian Federation) http://t.co/lFcavb0tbG

Added by Viktor Voksanaev on August 24, 2013 at 6:30am — No Comments

An Interview with Seena Sharp: Wrestling Singlets and Prison Phones – Competitive Intelligence Case Studies You Need to Read

Seena Sharp is a leading expert on Competitive Intelligence with thirty year’s experience advising Fortune 500 and emerging companies, globally, to make smarter decisions by transforming information into a powerful competitive advantage.

Are there any important KPI’s you think that every marketer should monitor regarding competitors?

You should be aware of anything that your competitor does that is new or different. But tracking competitors is just one piece of the…

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Added by kalie moore on August 21, 2013 at 11:07am — No Comments

How Monitoring Competition Can Reveal Industry Trends and Establish Benchmarks: A Chat with Delivery Hero’s Claude Ritter

To read the entire entry click here.

We were lucky enough to sit down with …

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Added by kalie moore on August 19, 2013 at 4:02am — No Comments

Second Place is for Losers: SEO Competitive Intelligence

When it comes to creating a competitive edge, SEO matters. Ranking second on Google, instead of first, could mean missing out on hundreds of thousands of dollars. Just take a look at this recent study: On Google,18% of organic clicks go to the #1 position, 10% of organic clicks ago to the #2 position, and 7% of organic clicks go to the #3 position.

How can you make sure that you beat the competition? Track their KPI’s and create strategies that are more effective than your…

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Added by kalie moore on August 7, 2013 at 3:34am — No Comments

Competitive Intelligence for Mobile Apps: KPI’s You MUST Track

As the mobile app market continues to boom (expected revenue is set to hit $36.7 billion by the year 2015), competition is getting fierce. Has your company considered adding consumer value through an app? Perhaps a competitor recently launched a mobile app, and you are worried about the implications on your business?  Or maybe you are just interested in a slice of this money making app…

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Added by kalie moore on August 5, 2013 at 3:23am — No Comments

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